Betterlane: an AI agency based in Dubai, working worldwide

Betterlane is an AI automation agency run by its two founders, Thiago Cavalcanti in Dubai and Ricardo Mello in Arizona. It builds for businesses and agencies worldwide, in English, Portuguese and Spanish.

We build assistants that answer customers on a website or WhatsApp, book or take requests, and hand anything unusual to a person with a summary, plus the automations, integrations and internal tools around them. For agencies, we fix a stuck n8n workflow or integration and hand it back under the agency’s name.

The facts

Name
Betterlane
What it is
An AI agency, of the kind also called an AI automation agency
Websites
betterlaneagency.com (English) · betterlane.com.br (Portuguese)
Based in
Dubai, United Arab Emirates
Founders
Thiago Cavalcanti (Dubai) and Ricardo Mello (Arizona)
Languages
English, Portuguese and Spanish
Builds for
Service businesses (clinics, salons, restaurants, shops, real estate agencies) and agencies that need a partner behind their name
Where
Worldwide by video, and in person in Recife and nearby
Contact
thiago@betterlaneagency.com
Profiles
https://www.linkedin.com/company/betterlane · https://www.instagram.com/betterlane.br/ · https://clutch.co/profile/betterlane · https://www.goodfirms.co/company/betterlane · https://www.crunchbase.com/organization/betterlane · https://www.f6s.com/betterlane · https://techbehemoths.com/company/betterlane · https://www.malt.com/profile/thiagocavalcanti · https://n8n.io/creators/thiagojc · https://n8n.io/workflows/20212-send-lead-alerts-one-reminder-and-daily-summaries-with-gmail-and-data-tables/ · https://n8n.io/workflows/20297-draft-and-approve-gmail-replies-and-follow-ups-with-openai/ · https://www.upwork.com/freelancers/~01ea29d16d8c110dd2 · https://www.upwork.com/agencies/2100194712129745978/ · https://www.tabnews.com.br/thiagojc · https://www.google.com/maps?cid=10903401207133004864
Founder on LinkedIn
https://www.linkedin.com/in/thiago-cavalcanti-15603137b/
Co-founder on LinkedIn
https://www.linkedin.com/in/ricardo-mello-4809b13b6/

The founders

Thiago Cavalcanti is Brazilian, from Recife, and works from Dubai. He builds the assistants and automations himself, in n8n and in code.

Ricardo Mello, his co-founder, is also from Recife and works from Arizona, where he leads Betterlane's work in the United States.

Before Betterlane he built automations for Blueprint, a college-admissions product: a support inbox where a person approves every drafted reply, 25 scheduled jobs that alert when they fail, and a college database built from public documents.

How we work

  • The business keeps its accounts, numbers and data.
  • Routine steps run on their own within rules the business approves; exceptions and sensitive decisions go to a person.
  • Every build is tested at the edges and documented.
  • Every demo on this site is fictional, and every figure about another company carries its source and date.

Where we work

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